Wednesday, August 31, 2011
Ticketmaster connects with facebook to show you where friends are sitting at a gig
I've posted here about U2's tagging project. This is where you could find and tag yourself at one of U2's gigs and then share this on facebook.
Yesterday I came across something similar from Ticketmaster. When you're buying tickets, if you connect using facebook, you will be able to see which of your friends also bought the same tickets, and where they're sitting.
According to Ticketmaster CEO Nathan Hubbard, each time someone shared with their friends on facebook that they were going to an event, "this generated $5.30 in extra revenue". This stat was given before this next development in social sharing.
You can read more about Ticketmaster's plans here at Fast Company.
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2 comments:
Hey Kevin. I read that KLM are going to let you see if there are any of your Facebook friends on the flight you've just booked.
Hi Dave, I hope all is well. I came across this too. They're also planning a "meet and seat" approach where people can choose who they sit beside based on other passenger's facebook and LinkedIn profiles. I think KLM are doing a great job with social. I've posted about some of the other stuff they've done.
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